A one-page site for a Glasgow broadcaster, built to answer two questions: when is she on, and how do I book her?
The project
One clear experience, built around the job
Gina's career runs on two tracks—a broadcast schedule across two stations, and live hosting for events across the UK. A listener and an event organiser want completely different things from the same site, so the page gives each of them a direct route without making either scroll through the other's half.
What the build had to do
Answer “when is she on?” in the hero, with a next-on-air line worked out from the weekly schedule rather than typed in by hand.
Carry a full week across two stations, Go Radio and Virgin Radio 80s, with a direct route into each station's player.
Give live event hosting equal billing, so an organiser arrives at a booking case and not a fan page.
Gather the details a booking actually needs—event type, date, venue—in the enquiry form itself, and keep spam out without a CAPTCHA.
Delivered outcome
A live site that tells a listener where to hear Gina this week and hands an event organiser a booking route with the useful details already gathered.
In their words
“Spark completely transformed my online presence. They took my vision and elevated it into a website that feels unmistakably me—elegant, warm, and easy to navigate.”
Gina McKie · Owner, ginamckie.com
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